Critical success factors for developing an e-business strategy
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Date
2000
DOI
Open Access Location
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Journal ISSN
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Publisher
Massey University
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Abstract
e-Business is the new, leading edge of electronic commerce. Organizations are using e-business
applications such as enterprise resource planning, customer relationship management and e-procurement
to transform traditional businesses into e-businesses. As organizations pursue an e-business strategy what
are the five or six most important factors to consider? What are the opportunities? What are the threats?
Answering these questions is the primary purpose of this paper. First, e-business is defined and placed in
an historical context with its evolution through the electronic commerce concept. Then six critical success
factors for developing e-business strategy are discussed and mini-case studies are used to illustrate their
application in real businesses.
Description
Keywords
E-commerce, Electronic commerce, e-Business
Citation
Viehland, D.W. (2000), Critical success factors for developing an e-business strategy, Research Letters in the Information and Mathematical Sciences, 1, 1-7